Focus on the Registry Collection

The Registry Collection offers nearly 150 elite properties in its international portfolio. Whether feeling the soft white sand of a Mexican beach between your fingers, or elephant-watching on safari, the properties selected to join The Registry Collection are all set in the world’s most breath-taking locations. They offer many luxurious comforts as well as membership privileges such as a personal 365-day concierge service, reservation consultants to assist through every step of holiday planning, and the opportunity for those buying off-plan to enjoy superb holidays in any of The Registry Collection properties while waiting for their own build completion.

Allie Lalova, brand director of The Registry Collection comments: “Quality is key in every aspect of the experience we deliver. From the renowned third-party independent quality inspection agency we engage to assure the highest quality in each of our affiliated properties to our early privileges programme that allows our members to start enjoying fabulous holidays before they get the keys to their own properties.”

In the two years since the launch of The Registry Collection its market share has grown to 40 % and the global luxury holiday exchange market has doubled, it also has a number of premium affiliates including the IFA Yacht Ownership Club.

Chris Toll owns St Andrews Golfing Lodge, a luxury five-bedroom stone house close to the Great Course in Scotland.

Though he and his family use some of the weeks’ ownership for exchange holidays to their favourite ski resort, Old Greenwood at Lake Tahoe, California, Chris views the property as a business concern and wants to maximise its value. This is where he finds value in his affiliation with The Registry Collection. He explains: “We wanted to align ourselves with an exchange organisation so we could offer our fractional purchasers some additional value for their ownership.

“St Andrews is a ‘once in a lifetime’ destination, and I acknowledge that our fractional owners will want to travel to other places. It’s wonderful to be able give them the opportunity to swap their St Andrews holiday for some other amazing destination. And I know from my own experience, the properties in The Registry Collection offer the space, privacy, security, location and quality advantages I enjoy in my own luxury home.”

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