"Even when middle-class millionaires invest in traditional luxuries like second homes, jets, or yachts, they prefer fractional ownership. They're looking for ownership to be converted into a relationship rather than an asset they have to take care of. Their primary luxuries are time and attention."

Lewis Schiff , Advanced Planning Group

"Fractional ownership is quickly becoming a mainstream way of living and is emerging as one of this decade’s major paradigms in consumer behavior."

Daniel Nissanoff, author Futureshop.

Fractional Ownership News

Destination Cellars and Exclusive Resorts Partnership

Destination Cellars, the first and only luxury destination wine club, today announced a new partnership with Exclusive Resorts, the world's leading luxury destination club. As the most recent partner to join the Destination Cellars Strategic Alliance, Exclusive Resorts can now extend to its members preferred access to unique, personally tailored national and international experiences within the private world of wine.

Destination Cellars will offer Exclusive Resorts' members the opportunity to explore exclusive wine experiences with flexibility and choice. Exclusive Resorts members will be able to enjoy Destination Cellars' memberships at a preferred price with the unique option to take advantage of experiences on an ad hoc basis. Exclusive Resorts members will also have the opportunity to network with Destination Cellars members while gaining a glimpse into the private world of wine during upcoming private events in local markets across the U.S. For Exclusive Resorts members looking to embrace new wine-related experiences in a group setting, Destination Cellars will offer private group excursions catered to and limited to members and their invited guests.

"Our members vacation at luxurious properties all over the world, and we are always looking for new ways to further customize their experiences and extend the value we provide," said David Kallery, senior vice president of business development, Exclusive Resorts. "As the leader in the luxury wine experience market, Destination Cellars is in an excellent position to provide our members with access to exclusive wineries while maintaining a high-level of exclusivity and service."

Upcoming Destination Cellars and Exclusive Resorts wine-tasting and club-networking events open to members include:

September 5, 2008 in CT: Emanuele Baldi, Prunotto Winery, Piemonte, Italy

September 8, 2008 in Atlanta, GA: Janet Viader, Viader Winery, Napa Valley, CA

October 20, 2008 in Miami, FL: Giovanni Folonari, Firenze, Italy

"When it comes to innovation and member satisfaction, Exclusive Resorts is recognized in the destination club industry as the best of the best," said David Keuhner, founder and CEO of Destination Cellars. "We share their commitment to be on the cutting edge of member offerings; no one does what we do in the world of wine. By partnering with the best in the industry, we can provide all our members with enhanced luxury experiences."

www.destinationcellars.com

www.exclusiveresorts.com

20/08/08

Elite Destination Homes
The closest thing to owning your own home - private co-ownership. Elite Destination Homes creates small, private partnerships to own extraordinary fractional homes in some of the world's most desirable and exclusive destinations. The Elite approach is a personal and intimate alternative to residence clubs, traditional fractional ownership, and other forms of shared "ownership." The small size of our ownership groups, typically two to five partners, creates the intimate feeling that it really is your home. We select homes in settings that are otherwise inaccessible to shared ownership. Owning deepens the relationship with a favorite destination.
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Botiga
Botiga is Europe’s latest and most exclusive private retreats club. One of the new breed of equity clubs, offering the finest and highest value properties of all the European clubs. Large bespoke villas to smart city apartments and lodges, Botiga’s retreats will be in stunning locations worldwide. Each resident manager runs a full complement of staff offering personalised service at its highest level. A few Founder Memberships remain, providing members with a discounted share subscription and 2 dues-free years. Botiga are set to be ‘the definitive private retreats club’.
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